Reaching Huawei Users
Mobile applications can be regarded as the most popular digital channel for numerous industries. The number of customers who are retail bank mobile application users take up a five times larger space than the ones who prefer websites. In the banking sector of Turkey, the active use of web users is 17%, while the active usage rate of mobile application users is 64%. Similarly, the most processed channel for telecom operators is mobile applications. It is very important to keep all these users active, to understand their experiences within the application and to direct them to the desired actions for organizations with a large number of mobile application users.
Due to sanctions, Google Play services are not used on Huawei devices manufactured after the beginning of 2020. According to June 30, 2020 figures, 47.7% of customers who bought smartphones in our country in the last year preferred Samsung, 15.7% Apple and 13.8% Huawei. This means Huawei devices have large customer base in sector.
Announced our HMS support in March 2020 in order to enable brands to touch customers who have downloaded mobile applications on Huawei phones and to offer the capabilities we provide on other Android devices as Netmera. Brands that integrate the updated Netmera Android SDK extension into their mobile applications can easily publish their applications on Huawei AppGalery. Huawei users also use the capabilities for, text and media push notifications, location based submissions and geofence editing.
The most significant point in designing Huawei support was to ensure that existing applications are published on Huawei AppGalery with as much little testing effort as possible. As given the mobile app’s dependence on Google Play services, many customers can publish the same APK on both Google Play and Huawei AppGalery with a single code version. In this way, they do not need to make much more effort to support Huawei.
Many mobile application that uses Netmera such as Kahve Dünyası, Turkcell Digital Operator, Fizy, Upcall, TV +, Paycell, n11 has taken its place in Huawei AppGalery.
Easily take your place in AppGalery with Netmera and turn Huawei users into loyal customers.