FOCUS ON CREATIVITY, NOT OPERATION: DIGITAL MARKETING AUTOMATION

Real Time Automation

Netmera Mobile Marketing Automation offers real-time and rule-based automation, thus automating repetitive tasks. Also, since many business processes are automated, both labor and manual time are saved. In this way, the costs will be reduced as the same work can be done by less staff. Through the automated processes, employees, whose workload is reduced, will be able to focus on different campaigns and create creative content. With mobile marketing automation:

• You can trigger messages in response to any behaviour, activity, or even in-activity.

• You can automate periodic messages such as reminders or daily product or content recommendations.

• You can combine various segments, targeting options, or geolocations with automation so that you can further refine your audience.

Customer Lifecycle Events & Triggers

Any event or user behaviour that occurred along the customer journey can be used to trigger automated messages.

Netmera processes every event or behavior from various channels in real time and triggers a group in automatically on the automation scenario created. The conversions achieved in order to reach the right audience for the messages sent by following the messages greatly increase.

Preset Automation Scenarios

Customer lifecycle contains various stages. Netmera automation offers readily available scenarios specialized for your industry and for various customer journeys that you can easily customise and launch it within seconds.

Your retention, engagement, reactivation or conversion goals can be fulfilled with available scenarios by responding to specific user behaviours or inactivity.

Sample Use Cases

Marketing Automation can be used in many scenarios that will increase retention and engagement.

• Send your customers a welcome message and a coupon right after they install your app.

• Trigger your audience with “we miss you” messages if they don’t open your app for a while.

• Remind your customers about the products when they leave an item in their cart or offer a free shipping option.

• Ask customers to rate you after the purchase is made or prepare special campaigns for your loyal customers by tracking how often they make the purchase.

• Show them the perfect matching item after they add a product to their basket.

• Make their box feel special by sending congratulatory messages.