GEOLOCATION

LOCATION DETECTION IS AN INTEGRAl FEATURE OF NETMERA. NETMERA ALSO CAN MONITOR AND CONTROL ENTRY AND EXITS TO SPECIFIC AREAS OR PROVIDE LOCATION BASED TARGETING WITHOUT RELLYING ON BEACON OR ANY OTHER DEVICES.

Location Based Messages

Today, consumers are spending more than 85% of their time on their smart phones – most of them even grab their phones before washing their faces in the morning! In light of this, you can identify their physical locations easily and tailor your messages accordingly. You are able to target users based on their real-time or past locations and send messages on such occasions, including but not limited to:

• Announce local events to nearby users in the area.
• Invite nearby customers to your store and greet them when they leave by providing a discount, also even incentivize future shopping with discounts
• Notify your customers about special promotions, discounts or new products available within the store.
• Bring mobile users who have recently checked products to nearest stores
• Send notifications to your customers and drivers, useful for car rental and shipment services.

Inform users about your partner organizations, including their offers and promotions.

Netmera SDK gives you access to precise location tracking tools, so that you may adjust location targeting campaigns based on your customers’ needs. It can even be optimized to help preserve battery life. Learn more about how to send Location-based messages with Netmera to boost your customer engagement.

Geofences

Geofences help you send relevant notifications in real-time as users enter or exit physical locations. You can define a geographic area with a specific location category, and provide customers with related offers, triggered by the entry and/or exit into these zones with Netmera. You can also store geo-coded data and content, allowing you to make use of geo-spatial search methods. Through  geofence technology, you can reach users when they enter a shopping center or a small store, or even perhaps your competitors’ venues. You can invite nearby customers to your store and offer  them an incentive to return through special offers and discounts; a special treat to encourage them to return, or even track your customers and drivers for your car rental or shipping service.

Learn more about how to build geofences with Netmera to boost your customer engagement.

See how our customers utilised Location Based Campaigns with Netmera